Alianzas estratégicas, sus propósitos, duración y evolución hacia la internacionalización
Strategic Alliances are essential elements of competitive advantage for organizations to maintain a strong and effective presence in the global market. Certainly, those alliances form part of a structure where control must be shared in a higher or lower degree and it must be developed an environment...
| Autores principales: | , , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2018
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| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/844 |