Critical factors that impact purchase online of new telecom convergent services in the Mexican market
The following article analyzes the principal factors that have an impact in the adoption of new telecom convergent services, through electronic commerce, that have been explored and studied primarily in developed markets such as the United States and that have been deemed as critical factors in the...
Autores principales: | , |
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Formato: | Artículo |
Lenguaje: | spa |
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Facultad de Contaduría Pública y Administración
2010
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Acceso en línea: | https://revistainnovaciones.uanl.mx/index.php/revin/article/view/145 |