La orientación al mercado como un factor de éxito en las MiPymes de Tamaulipas

Small and medium-sized companies (SMEs) increasingly occupy a more important place in the economy of different economic sectors, for this reason it is very important to identify and address the needs they present. One of the main needs they face is the low level of performance, which can be reflecte...

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Detalles Bibliográficos
Autores principales: Haces-Atondo, Gerardo, Ortega-De Leon, Luis F, Medina-Quintero, José Melchor
Formato: Artículo
Lenguaje:spa
Publicado: Universidad Autónoma de Nuevo León 2020
Materias:
Acceso en línea:https://vinculategica.uanl.mx/index.php/v/article/view/578