Value generation with focus on lean philosophy as a facilitator for customer perceived value

In the past twenty years, companies of different types of industry have focused their attention and resources trying to create more value for their customers, they have established according to their own judgment or consulting customers assuming they know exactly what they want and how they want it....

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Detalles Bibliográficos
Autores principales: Segura-Vargas, Marco, Barragán Codina, José Nicolás
Formato: Artículo
Lenguaje:spa
Publicado: Facultad de Contaduría Pública y Administración 2018
Materias:
Acceso en línea:https://revistainnovaciones.uanl.mx/index.php/revin/article/view/294