Value generation with focus on lean philosophy as a facilitator for customer perceived value
In the past twenty years, companies of different types of industry have focused their attention and resources trying to create more value for their customers, they have established according to their own judgment or consulting customers assuming they know exactly what they want and how they want it....
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Formato: | Artículo |
Lenguaje: | spa |
Publicado: |
Facultad de Contaduría Pública y Administración
2018
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Acceso en línea: | https://revistainnovaciones.uanl.mx/index.php/revin/article/view/294 |