La importancia del Plan de Mercadotecnia en las Empresas Internacionales
The marketing plan is an essential tool nowdays, because it helps as a guide in which all those are involved in the organization un- understand the objectives that are intended, how can be done to reach, which will be used, the schedule of marketing activities that are going to be implement and cont...
| Autores principales: | , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2018
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| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/879 |