Diseño de un instrumento para identificar efectos de las estrategias de comunicación de las micro cerveceras de Mexicali.
In this work an instrument has been designed to describe factors of knowledge management, communication strategies and their possible effects on the competitiveness of microbreweries of Mexicali, highlighting the role of managers who promote knowledge with the search and interpretation of informatio...
Autores principales: | , |
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Formato: | Artículo |
Lenguaje: | spa |
Publicado: |
Universidad Autónoma de Nuevo León
2019
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Materias: | |
Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/704 |