Incremental innovation that allows Ecuadorian crafts to be recognized

The theoretical model proposes the relationship between incremental innovation in the manufacture of the toquilla straw hat and market orientation, autonomy, reward for innovation, knowledge transfer and associativity. The theoretical constructs respond to a thorough review of literature in contexts...

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Detalles Bibliográficos
Autores principales: Solis Muñoz, Juan Bautista, López Lira - Arjona, Alfonso, Cruz - Alvarez, Jesús, Blanco-Jiménez , Mónica
Formato: Artículo
Lenguaje:spa
Publicado: Facultad de Contaduría Pública y Administración 2021
Materias:
Acceso en línea:https://revistainnovaciones.uanl.mx/index.php/revin/article/view/371