Incremental innovation that allows Ecuadorian crafts to be recognized
The theoretical model proposes the relationship between incremental innovation in the manufacture of the toquilla straw hat and market orientation, autonomy, reward for innovation, knowledge transfer and associativity. The theoretical constructs respond to a thorough review of literature in contexts...
Autores principales: | , , , |
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Formato: | Artículo |
Lenguaje: | spa |
Publicado: |
Facultad de Contaduría Pública y Administración
2021
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Materias: | |
Acceso en línea: | https://revistainnovaciones.uanl.mx/index.php/revin/article/view/371 |