Las medidas Covid-19 para la reapertura de restaurantes de servicio completo: el impacto en la intención de recomendación de boca en boca

In late December 2019, authorities in China spotted a large number of pneumonia cases of unknown cause, linked to a seafood market in Wuhan, Hubei Province, China (Zhu et al., 2020). These cases were the consequence of a novel virus, later named Covid-19, which spread all around the world, and was f...

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Bibliographic Details
Main Authors: Reich López, Christian, Teran Cazares, María Mayela, López Pérez, Jesus Fabián
Format: Article
Language:Spanish
Published: Facultad de Contaduría Pública y Administración 2021
Subjects:
Online Access:https://revistainnovaciones.uanl.mx/index.php/revin/article/view/347