Importance of digital communication in the organizational behavior of smes (case of the merza group)
The main objective of this study is to analyze the management of digital communication within SMEs and how it interferes with organizational behavior in them, this research was based on the SME case Merza Group located in Lazaro Cardenas, in which a diagnosis was made on theimportance of managing di...
| Autores principales: | , , , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2023
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| Materias: | |
| Acceso en línea: | https://mdi.uanl.mx/index.php/revista/article/view/261 |