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La imagen femenina en la publicidad gráfica de moda: un análisis longitudinal de 2002 a 2008 = The feminine image in fashion print advertising: a longitudinal analysis 2002 through...
Published 2010“…RESUMEN: Este artículo analiza los estereotipos femeninos en la publicidad gráfica de las marcas de moda de lujo en España durante un periodo de seis años. …”
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La imagen femenina en la publicidad gráfica de moda: un análisis longitudinal de 2002 a 2008 The feminine image in fashion print advertising: a longitudinal analysis 2002 thro...
Published 2010“…RESUMEN:Este artículo analiza los estereotipos femeninos en la publicidad gráfica de las marcas de moda de lujo en España durante un periodo de seis años. …”
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283
Alianzas estratégicas, sus propósitos, duración y evolución hacia la internacionalización
Published 2018“…Sin duda forman parte de una estrategia don- de debe compartirse el control en mayor o menor medida y debe de desarrollarse un ambiente de confianza y respecto por ambas par- tes, por lo que en esta investigación se abordan los diferentes tipos de alianzas, desde las alianzas estratégicas como las joint ventures y las international joint ventures hasta la colaboración a través de cadenas híbridas de valor y crowdsourcing, describiendo el tipo de alianza de acuerdo a su fuerza, propósito y evolución para lograr una alianza exitosa.…”
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284
E-rational voters: measuring the effects of internet and media freedom on the political budget cycle in a weak democracy.
Published 2017“…This paper studies the effects of internet access and media freedom on the electoral outcomes in 31 Mexican states during governor elections between 1999 and 2015, by testing assumptions of the Political Budget Cycle (PBC) theory. …”
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E-rational voters: measuring the effects of internet and media freedom on the political budget cycle in a weak democracy.
Published 2017“…This paper studies the effects of internet access and media freedom on the electoral outcomes in 31 Mexican states during governor elections between 1999 and 2015, by testing assumptions of the Political Budget Cycle (PBC) theory. …”
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286
Validation study of a scale for assessing three personality functional dimensions among Venezuelan HIV-positive patients
Published 2018“…Purpose: In order to contribute to the prediction of treatment-adherence behaviors among HIVpositive patients, this study aimed to test the metric properties of the 12-item Stress-Related Situations Scale (SRSS-12), which assesses four interactive styles of personality related to stressful situations when receiving treatment for a chronic disease. …”
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Within-tree carbon concentration variation in three Mexican pine species
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Prioritizing Wild Edible Plants for potential new crops based on Deciduous Forest traditional knowledge by a Rancher community
Published 2017“…Hypotheses: Application of a proper ethnobotanical index and taking account the plant culinary characteristics permit the selection of the most important WEPs for food security. …”
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