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Marketing social en salud para migrantes mexicanos en Estados Unidos y México: diferencias y puntos de acuerdo
Publicado 2012“…Abstract The purpose of this text is of pondering on the differences and points of agreement that arise from the use of the comparative analysis of the Mexican and U.S. social marketing strategies for immigrant health. …”
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84
Programación fetal de enfermedades expresadas en la etapa adulta
Publicado 2008“…This is an analysis of the role of maternal nutrition and intrauterine growth restriction as risk factors for type 2 diabetes mellitus, obesity, coronary heart disease, hypertension and the epigenetic mechanisms that interact with gene expression during development, establishing the set points of physiological processes that will regulate adult functions…”
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Análisis de las motivaciones, factores de éxito y obstáculos al espíritu empresarial: estudio comparativo entre México, EEUU y Turquía (Analysis of motivations, factors of success...
Publicado 2012“…These authors proposed to considerate the entrepreneur process as functions, activities and actions associated with the perception of opportunity and the creations of the organization to take advantage of. As beginning point, Gartner (1985) proposed to considerate the essential elements of the entrepreneur study: a) the environment b) the characteristics of the individual, c) the process and d) the Organization created. …”
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Estructura formal (sintáctica) de los derechos fundamentales
Publicado 2021Enlace del recurso
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Metodologías para la Evaluación de Activos Intangibles
Publicado 2005“…Their presentation and amount in the enterprise’s balance sheet is the starting point in a management process for intangible assets which continue with the value generation and improvement in future periods. …”
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El concepto de marketing bajo el paradigma relacional: Una agenda para Latinoamérica (The marketing concept based on relational paradigm: An agenda for Latin America)
Publicado 2008“…The need in the usage of new technologies is pointed out, and the adoption of new approaches, such as Relationship Marketing, in which there is a proposal for a new discipline paradigm. …”
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