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    ¿Cuánto cuesta la calidad? by Cruz Álvarez, Jesús Gerardo

    Published 2005
    “…In this article the eonomic impact of of quality on operation costs of the ompanies, highlithing tow following factors: 1) poor quality cost, and 2) quality cost are pointed out is described. The theory behind the quality cost is discussed and a case in the metropolitan area of Monterrey with the objective of exploring the fenomenon of quality and its imoact on the related costa is given. …”
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  3. 63

    Pintura y realismo, el juego de la representación = Painting and realism, the game of representation by Morales Orona, Héctor Manuel

    Published 2012
    “…ENGLISH: This article tries to come closer the topic of the realism from a point of view that concerns the painting using for it of concepts extracted from some philosophers’ texts that indicated the limits in which the art and the philosophy join. …”
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    Innovación en servicios en la era del conocimiento = Services innovation in the era of knowledge by Cruz Reyes, Rafael

    Published 2008
    “…The understanding of this issue is very important to service providers companies, because they could adjust their innovation process more according to a service development model than an adapted product development one. This article points out the characteristics of the new knowledge era, the importance of innovation in services sector in this new economy and the typologies available for services with the purpose to help in the evaluation or adjustment of the firm’s innovation process that fall in this segment.…”
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    Innovación en servicios en la era del conocimiento (Services innovation in the era of knowledge) by Cruz Reyes, Rafael

    Published 2008
    “…The understanding of this issue is very important to service providers companies, because they could adjust their innovation process more according to a service development model than an adapted product development one. This article points out the characteristics of the new knowledge era, the importance of innovation in services sector in this new economy and the typologies available for services with the purpose to help in the evaluation or adjustment of the firm’s innovation process that fall in this segment.…”
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    Article
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    Emociones percibidas por los clientes en los encuentros de los servicios para garantizar la lealtad en una relación a largo plazo: Revisión teórica preliminar (Emotions perceived... by Garza, Israel

    Published 2016
    “…It is at this point where research has emphasis. Resumen: La lealtad sigue siendo uno de los principales temas y preocupaciones para los investigadores y practicantes. …”
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    Intangibles en la valoración financiera de proyectos de inversión (Intangibles in the financial valuation of investment projects) by Ceballos Hornero, David, Ramírez Sarrió, Dídac

    Published 2011
    “…Financial risks (market, credit or operational) are discounted thought probability, risk premium or stress testing. This point of view is far, a priori, from a social and success perspective of the investment, because of the uncertainty only affects to data (time, money and interest rate). …”
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    Dinámica no lineal estocástica del mercado cambiario mexicano (Non-linear stochastic dynamic of the Mexican exchange rate market) by Cortez Alejandro, Klender Aimer, Rodríguez García, Martha del Pilar, Wong Boren, Adrián

    Published 2011
    “…The time series under study are the bid and ask interbank daily exchange rates from 1995 to 2010. As a starting point we begin analyzing the temporary structure of the variance, and later we look for a time serie model that best fits the data. …”
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