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Análisis de las motivaciones, factores de éxito y obstáculos al espíritu empresarial: estudio comparativo entre México, EEUU y Turquía (Analysis of motivations, factors of success...
Published 2012“…These authors proposed to considerate the entrepreneur process as functions, activities and actions associated with the perception of opportunity and the creations of the organization to take advantage of. As beginning point, Gartner (1985) proposed to considerate the essential elements of the entrepreneur study: a) the environment b) the characteristics of the individual, c) the process and d) the Organization created. …”
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Metodologías para la Evaluación de Activos Intangibles
Published 2005“…Their presentation and amount in the enterprise’s balance sheet is the starting point in a management process for intangible assets which continue with the value generation and improvement in future periods. …”
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El concepto de marketing bajo el paradigma relacional: Una agenda para Latinoamérica (The marketing concept based on relational paradigm: An agenda for Latin America)
Published 2008“…The need in the usage of new technologies is pointed out, and the adoption of new approaches, such as Relationship Marketing, in which there is a proposal for a new discipline paradigm. …”
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Desarrollo histórico de la educación a distancia (Historical development of distance education)
Published 2009“…In this paper we describe the historical development in distance education from a general point of view. We resume the historical evolution of internet, and its relationship with important social issues as communication, defense, and education. …”
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Del horizonte al texto: el paisaje cultural como categoría semiótica
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