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Efectos del tipo de cambio en el resultado de empresas mexicanas. (effect of the exchange rate on mexican companies' net results) por González Gámez, Juan Manuel, Durán Crespo, Mireyda, Domínguez, Elizabeth, Treviño Saldívar, Eduardo Javier

“…The temporal series of study are the interbank exchange rate of the 2014 in its average price issued by Banco de México. As a starting point for carrying out the analysis for you will observe the behavior of the costs and expenses to the current exchange rate; the analysis shall be carried out of the states of financial situation on monetary items, and display the financial information published by these entities in dollars and Mexican pesos. …”
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La selección de alternativas asimétricamente dominadas: Una réplica del efecto de atracción en un contexto culturalmente diferente (The choice of asymmetrically dominated alternati... por Felix, Reto, Ginocchio, María del Carmen

“…However, whereas the attraction effect occurred in a setting based on product choices, it did not occur in a setting based on point-distributions. These findings are discussed in the context of previous research on avoidance choice, and possible explanations for the findings are suggested. …”
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La naturaleza mediadora de los partidos políticos por Ramos Morales, María Leonor, Carvajal Muñoz, Paola, Palencia Ramos, Eduardo

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PLANTAS NATIVAS USADAS COMO ALIMENTOS, CONDIMENTOS Y BEBIDAS DE LAS COMUNIDADES VEGETACIONALES DESERTICAS O SEMIDESERTICAS EN NUEVO LEON, MEXICO. por Alanis Flores, Glafiro J.

“…Diverse authors have studied the regionalflora from the point of view of their use. Information of the native flora wassuccessfully obtained that they are consumed like foods, condimentos and drinks, partof the used plant and form of use, of 20 botanical families and 39 species consideringthe types of vegetation where the species of consumed flora are located. …”
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La selección de alternativas asimétricamente dominadas: Una réplica del efecto de atracción en un contexto culturalmente diferente por Felix, Reto, Ginocchio, María del Carmen

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La percepción advertidora de los alumnos en TLG: un caso de acoso sexual por Peek, L M, Peek, Roxas G, Robichaud, B, Covarrubias, B, Barragan Codina, José Nicolas

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Análisis geomecánico utilizando el método RMR, de un macizo rocoso ubicado en el km 40 de la carretera Linares – Iturbide. por Garza Pérez, Magdaleny

“…The RMR (ROCK MASS RATING) method proposed by Bieniawski in the 80's will be used as a parameter to classify the quality of the rock mass from a geological engineer point of view, so with complementary data to establish the parameters of the rocky mass for the purpose of slope stability, determining the degree of risk and generating necessary measures to deal with possible damages that could be generated. …”
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Análisis geomecánico utilizando el método RMR, de un macizo rocoso ubicado en el km 40 de la carretera Linares – Iturbide. por Garza Pérez, Magdaleny

“…The RMR (ROCK MASS RATING) method proposed by Bieniawski in the 80's will be used as a parameter to classify the quality of the rock mass from a geological engineer point of view, so with complementary data to establish the parameters of the rocky mass for the purpose of slope stability, determining the degree of risk and generating necessary measures to deal with possible damages that could be generated. …”
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EVALUACIÓN DE RIESGO A LA SALUD EN LA COMUNIDAD DE LOMA BLANCA (DISTRITO DE RIEGO 009) VALLE DE JUAREZ (MEXICO), POR EXPOSICIÓN A AGUAS RESIDUALES NO TRATADAS por Garza Almanza, Victoriano, Fernández Salas, Ildefonso, Badii, Mohammad, Flores Suárez, Adriana, Hauad Marroquín, Leticia, Villarreal Rivera, Leticia

“…The result of the evaluation points out that the category of risk is high. Theconclusion is based on the analysis of data on the environment, characteristic of housing, habits ofconsumption of water and vegetables, perception of the risk on the part of the community, andmorbidity levels.Palabras calve: Loma Blanca, Valle de Juarez, valoración del riesgo, aguas residuales, risk value, residual waters.…”
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Vivir o convivir: La disyuntiva en la era de la incursión de las tecnologías de inteligencia artificial en la cotidianeidad por Sánchez Aguirre, Juan Carlos

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Intangibles en la valoración financiera de proyectos de inversión (Intangibles in the financial valuation of investment projects) por Ceballos Hornero, David, Ramírez Sarrió, Dídac

“…Financial risks (market, credit or operational) are discounted thought probability, risk premium or stress testing. This point of view is far, a priori, from a social and success perspective of the investment, because of the uncertainty only affects to data (time, money and interest rate). …”
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Pintura y realismo, el juego de la representación = Painting and realism, the game of representation por Morales Orona, Héctor Manuel

“…ENGLISH: This article tries to come closer the topic of the realism from a point of view that concerns the painting using for it of concepts extracted from some philosophers’ texts that indicated the limits in which the art and the philosophy join. …”
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Evolución de la selección sexual en la naturaleza:: Un vistazo a la ignorada selección sexual femenina por Rendón Herrera, José Juan, Saavedra Sotelo, Nancy Claudia

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Análisis de las motivaciones, factores de éxito y obstáculos al espíritu empresarial: estudio comparativo entre México, EEUU y Turquía (Analysis of motivations, factors of success... por Partida Puente, Abel, Carrera Sánchez, María Margarita, Villarreal Villarreal, Luis Alberto

“…These authors proposed to considerate the entrepreneur process as functions, activities and actions associated with the perception of opportunity and the creations of the organization to take advantage of. As beginning point, Gartner (1985) proposed to considerate the essential elements of the entrepreneur study: a) the environment b) the characteristics of the individual, c) the process and d) the Organization created. …”
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Innovación en servicios en la era del conocimiento = Services innovation in the era of knowledge por Cruz Reyes, Rafael

“…The understanding of this issue is very important to service providers companies, because they could adjust their innovation process more according to a service development model than an adapted product development one. This article points out the characteristics of the new knowledge era, the importance of innovation in services sector in this new economy and the typologies available for services with the purpose to help in the evaluation or adjustment of the firm’s innovation process that fall in this segment.…”
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Innovación en servicios en la era del conocimiento (Services innovation in the era of knowledge) por Cruz Reyes, Rafael

“…The understanding of this issue is very important to service providers companies, because they could adjust their innovation process more according to a service development model than an adapted product development one. This article points out the characteristics of the new knowledge era, the importance of innovation in services sector in this new economy and the typologies available for services with the purpose to help in the evaluation or adjustment of the firm’s innovation process that fall in this segment.…”
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El valor de la cartera de clientes de empresas de telecomunicaciones en México (The value of customer portfolio for telecommunication companies in Mexico) por Saldaña, J., Palomo, M.

“…Nevertheless, only few companies have bothered to evaluate if their desirable individual customers are, from the risk stand point, are desirable collective customers based on the customers´ value change. …”
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Intangibles en la valoración financiera de proyectos de inversión por Ceballos Hornero, David, Ramírez Sarrió, Dídac

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¿Cuánto cuesta la calidad? por Cruz Álvarez, Jesús Gerardo

“…In this article the eonomic impact of of quality on operation costs of the ompanies, highlithing tow following factors: 1) poor quality cost, and 2) quality cost are pointed out is described. The theory behind the quality cost is discussed and a case in the metropolitan area of Monterrey with the objective of exploring the fenomenon of quality and its imoact on the related costa is given. …”
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Bosquejos de reflexión. Sobre los contornos de la cultura y el lugar del otro en la sociedad y la educación por Gallegos, Gabriel

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