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    Puntos de vista de la responsabilidad social corporativa (Points of view on social corporate responsibility by García González, Mayra Elizabeth

    Published 2005
    “…This study has the objective ofpresenting the differents points of view about Corporate Social Responsibility (CSR) in the business world. …”
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    Article
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    La selección de alternativas asimétricamente dominadas: Una réplica del efecto de atracción en un contexto culturalmente diferente (The choice of asymmetrically dominated alternati... by Felix, Reto, Ginocchio, María del Carmen

    Published 2011
    “…However, whereas the attraction effect occurred in a setting based on product choices, it did not occur in a setting based on point-distributions. These findings are discussed in the context of previous research on avoidance choice, and possible explanations for the findings are suggested. …”
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    Article
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    El valor de la cartera de clientes de empresas de telecomunicaciones en México (The value of customer portfolio for telecommunication companies in Mexico) by Saldaña, J., Palomo, M.

    Published 2006
    “…Nevertheless, only few companies have bothered to evaluate if their desirable individual customers are, from the risk stand point, are desirable collective customers based on the customers´ value change. …”
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    Article
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