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Metodologías para la Evaluación de Activos Intangibles por Palomo González, Miguel Ángel

“…Their presentation and amount in the enterprise’s balance sheet is the starting point in a management process for intangible assets which continue with the value generation and improvement in future periods. …”
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El concepto de marketing bajo el paradigma relacional: Una agenda para Latinoamérica (The marketing concept based on relational paradigm: An agenda for Latin America) por Cavazos, Juan J., Giuliani, A.C.

“…The need in the usage of new technologies is pointed out, and the adoption of new approaches, such as Relationship Marketing, in which there is a proposal for a new discipline paradigm. …”
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Determinantes de la demanda por transporte público y privado en el área metropolitana de monterrey por Galán González, José Raymundo

“…These models allow us to create possible scenarios that permit us to preview what transport policies could increase the use of public transport in 10 percentage points, which is one of the objectives established by the Nuevo Leon Transport Bureau.…”
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Intangibles en la valoración financiera de proyectos de inversión (Intangibles in the financial valuation of investment projects) por Ceballos Hornero, David, Ramírez Sarrió, Dídac

“…Financial risks (market, credit or operational) are discounted thought probability, risk premium or stress testing. This point of view is far, a priori, from a social and success perspective of the investment, because of the uncertainty only affects to data (time, money and interest rate). …”
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Efectos del tipo de cambio en el resultado de empresas mexicanas. (effect of the exchange rate on mexican companies' net results) por González Gámez, Juan Manuel, Durán Crespo, Mireyda, Domínguez, Elizabeth, Treviño Saldívar, Eduardo Javier

“…The temporal series of study are the interbank exchange rate of the 2014 in its average price issued by Banco de México. As a starting point for carrying out the analysis for you will observe the behavior of the costs and expenses to the current exchange rate; the analysis shall be carried out of the states of financial situation on monetary items, and display the financial information published by these entities in dollars and Mexican pesos. …”
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La ontología trágica de Miguel de Unamuno y la ontología de la in-razón de Quentin Meillassoux: El ser trágico unamuniano y la ontología de la in-razón de Meillassoux por Márquez Esquivel, Oscar Omar

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Espacios públicos sustentables para la inclusión social y la seguridad pública: Su inserción en los planes de desarrollo, programas de desarrollo urbano y legislación aplicables en... por Castro Reyes, Gilda, Egea Jimenez, Carmen

“…Under this magnifying glass, it is discussed here national (Mexico) and State (Nuevo León) development plans as well as the corresponding programs of urban development and the federal legislation on the matter, pointing to unfilled themes and considering the desirability of establishing in the Mexican cities that require it the model: Crime Prevention Through Environmental Design (CPTED) which promotes natural surveillance, strengthening territorial, natural access control, the maintenance of public space, and community participation (“expert native”).…”
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Desarrollo histórico de la educación a distancia (Historical development of distance education) por Jardines Garza, Francisco Javier

“…In this paper we describe the historical development in distance education from a general point of view. We resume the historical evolution of internet, and its relationship with important social issues as communication, defense, and education. …”
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Evaluación de un protocolo de entrenamiento canino utilizando una línea celular b16f10 para la detección de melanoma en un modelo murino por Aguirre Alberto, Raúl Abreu

“…Therefore we assume that the cell line and the biological samples emit common volatile signals that allow the dog to discriminate them, however, the results of the first tests indicate that the spontaneous change of the matrix in which they are found causes doubt and hesitation when pointing out the samples of mice with cancer. Even so, we do not recommend as in the in vivo model a radical and sudden change of objective samples for the identification of murine melanoma with dogs trained with the cell line.…”
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Evaluación de un protocolo de entrenamiento canino utilizando una línea celular b16f10 para la detección de melanoma en un modelo murino por Aguirre Alberto, Raúl Abreu

“…Therefore we assume that the cell line and the biological samples emit common volatile signals that allow the dog to discriminate them, however, the results of the first tests indicate that the spontaneous change of the matrix in which they are found causes doubt and hesitation when pointing out the samples of mice with cancer. Even so, we do not recommend as in the in vivo model a radical and sudden change of objective samples for the identification of murine melanoma with dogs trained with the cell line.…”
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La gestión de la educación a distancia: un proceso hacia la calidad con el uso de la tecnología por Altamirano Galván, Sandra Guadalupe

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Aproximación al ciberactivismo feminista en Latinoamérica en el siglo XXI por Pila Guzmán, Paola Viviana, Estrada, Olga Nelly

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Aplicaciones didácticas interactivas: Su conocimiento y su uso en estudiantes del 2º semestre de FACPYA por Pérez-Martínez, Katia Site, Mendoza-Vargas, Martha Magdalena, Patiño-Rodríguez, Irasema

“…Se concluye que El Power Point es la Aplicación que tiene mayor conocimiento y uso, y la percepción de los estudiantes es buena para su utilización.…”
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Nuevos objetivos de la educación superior: idealidad y realidad de la universidad pública en México (New objectives of higher education: ideality and reality of the public universi... por Jiménez Gómez, Enrique

“…Special emphasis is placed upon two aspects: mere financial point where the resources are not sufficient and, the most relevant points from author’s perspective, the role that is played by the university, its social and traditional impact, as well as the new objectives proposed by the author for a genuine national system of education which serves to resolve the most urgent problems of our society.…”
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Las teorías de la localización de la inversión extranjera directa (IED): una aproximación (Localization theories of the foreign direct investment: an approach) por Villarreal, C.

“…The concepts are presented and fundamental definitions related to the theme are pointed out. Finally, I offer a new perspective as how to conduct reasearch on this subject.…”
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Recomendaciones de Liderazgo para los Dueños de Pymes Familiares Exportadoras y no Exportadoras en Nuevo León (Leadership recommendations for exporting and nonexporting family SM... por Treviño Ayala, María Eloísa, Villalpando Cadena, Paula, Lozano Treviño, David Fernando, Barragán Codina, José Nicolás

“…It also locates qualities, from our stand point, classic and contemporaries, recommended for managers and administrators of this type of companies. …”
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Afectaciones en la producción de cerdos en una granja comercial en el noreste de México por Sánchez Dávila, Fernando, González Martínez, Fidencio, Bosque González, Alejandro Sergio del, Ibarra Gil, Humberto, Castillo Espinosa, Francisco J., Padilla Rivas, Gerardo Raymundo, Ledezma Torres, Rogelio Alejandro

“…With regard to environmental factors it is important to consider them from the point of view in this kind of commercial farms.…”
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Efecto de hidrolato de Cosmos bipinnatus sobre características de textura, color y actividad de agua de chorizo de conejo por García Gutiérrez, F.S., Soto Simental, S., González Tenorio, R., Ayala Martínez, M.

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Falacia de costos hundidos en burbuja de alto riesgo por Velázquez Juárez, Eduardo

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PERCEPCIÓN DE LOS ESTUDIANTES DE NIVEL SUPERIOR SOBRE LA WEB 2.0 EN LA ENSEÑANZA por Escalera-Chávez, Milka Elena, Gallegos-Fonseca, Gustavo, Cristóbal-Hernández, Celia

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