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Posicionamiento, identidad de marca y branding para Chocolate Mexicano con reconocimiento mundial by Camacho-Gomez, Manuela, Suárez-Jiménez, Rosario del Carmen, Rodríguez-Domínguez, Irís del Carmen

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La Ley Electoral Federal de 1946 y su influencia en la administración electoral en México: una mirada retrospectiva by Ayala López, José Fernando

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Comportamiento bi-modal de una fundición gris y un acero estructural al carbono en corrosión atmosférica marina acelerada by Artigas, Alfredo, Seco, Rodrigo, Monsalve G., Alberto, Sipos, Konstantin, Garza Montes de Oca, Nelson Federico

“…The fact that the kinetic curve of corroded thickness shows an inflection point, allows the validation of the proposed methodology as a path to evaluate the atmospheric corrosion resistance in a short time test.…”
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Comportamiento bi-modal de una fundición gris y un acero estructural al carbono en corrosión atmosférica marina acelerada by Artigas, Alfredo, Seco, Rodrigo, Monsalve G., Alberto, Sipos, Konstantin, Garza Montes de Oca, Nelson Federico

“…The fact that the kinetic curve of corroded thickness shows an inflection point, allows the validation of the proposed methodology as a path to evaluate the atmospheric corrosion resistance in a short time test.…”
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Resiliencia en el uso de las aplicaciones didácticas interactivas en Estudiantes Universitarios después de la pandemia. Estudio Comparativo by Pérez-Martínez, Katia Site, Saldaña-Pérez, Juan Enrique, Mendoza-Vargas, Marta Magdalena

“…A ambos grupos se les aplico la encuesta llamada: “Escala de Aplicaciones Didácticas Interactivas”, la cual está integrada por 10 ítems de tipo Likert. La primera muestra fue tomada en el año 2018, y la segunda en el año 2023, esto permitió contrastar la diferencia entre sus respuestas, ya que en la primera, la aplicación de Power Point resulto ser la de mayor conocimiento y uso por los estudiantes, sin embargo, después de la pandemia, los estudiantes mostraron una mayor variabilidad ante el uso de las diversas aplicaciones didácticas interactivas, aunque si bien, refieren usar ahora más de una, Power Point sigue siendo la de mayor conocimiento.  …”
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Caracterización electroquímica de la pasivación de acero inoxidable empleado en la fabricación de fuselajes de helicópteros. by Lara Banda, María del Refugio

“…In general when talking about this type of helicopter, investigations are carried out with the first point to consider the safety of those who operate it, together with the factors to which it will be exposed, among which we can mention: environmental conditions, weight and resistance to corrosion, among others. …”
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Caracterización electroquímica de la pasivación de acero inoxidable empleado en la fabricación de fuselajes de helicópteros. by Lara Banda, María del Refugio

“…In general when talking about this type of helicopter, investigations are carried out with the first point to consider the safety of those who operate it, together with the factors to which it will be exposed, among which we can mention: environmental conditions, weight and resistance to corrosion, among others. …”
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Internet addiction in university medical students by Capetillo Ventura, Nelly Cecilia, Juárez Treviño, Myrthala

“…Results: The mean raw score of respondents in the IAT test was 19.72 points. IA had a highly significant correlation with impulsivity (rs = 0.244, p < 001), neuroticism-anxiety (rs = 0.304, p < 001) and aggression-hostility (rs = 0.143, p = 0.001). …”
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Análisis de las motivaciones, factores de éxito y obstáculos al espíritu empresarial: estudio comparativo entre México, EEUU y Turquía (Analysis of motivations, factors of success... by Partida Puente, Abel, Carrera Sánchez, María Margarita, Villarreal Villarreal, Luis Alberto

“…These authors proposed to considerate the entrepreneur process as functions, activities and actions associated with the perception of opportunity and the creations of the organization to take advantage of. As beginning point, Gartner (1985) proposed to considerate the essential elements of the entrepreneur study: a) the environment b) the characteristics of the individual, c) the process and d) the Organization created. …”
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Análisis de las motivaciones, factores de éxito y obstáculos al espíritu empresarial: estudio comparativo entre México, EEUU y Turquía by Partida-Puente, Abel, Carrera-Sánchez, María Margarita, Villarreal-Villarreal, Luis Alberto

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Instructional strategies to improve the academic writing performance of undergraduate EFL learners from a public university in Northeastern Mexico by López Martínez, Andrea

“…The group's score improved by 1.4 points, moving from slightly below adequate (2.95) to slightly above good. …”
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Metodologías para la Evaluación de Activos Intangibles by Palomo González, Miguel Ángel

“…Their presentation and amount in the enterprise’s balance sheet is the starting point in a management process for intangible assets which continue with the value generation and improvement in future periods. …”
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Dinámica no lineal estocástica del mercado cambiario mexicano (Non-linear stochastic dynamic of the Mexican exchange rate market) by Cortez Alejandro, Klender Aimer, Rodríguez García, Martha del Pilar, Wong Boren, Adrián

“…The time series under study are the bid and ask interbank daily exchange rates from 1995 to 2010. As a starting point we begin analyzing the temporary structure of the variance, and later we look for a time serie model that best fits the data. …”
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Las teorías de la localización de la inversión extranjera directa (IED): una aproximación by Villarreal, C

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El uso de realidad aumentada para guiar la evacuación de personas ante la ocurrencia de sismos by Rivera-Hernández, Diego F., Durand-González, Julián A., Isaza, Clara E., Cabrera-Ríos, Mauricio

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Metodologías para la Evaluación de Activos Intangibles by Palomo González, Miguel Angel

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Las teorías de la localización de la inversión extranjera directa (IED): una aproximación (Localization theories of the foreign direct investment: an approach) by Villarreal, C.

“…The concepts are presented and fundamental definitions related to the theme are pointed out. Finally, I offer a new perspective as how to conduct reasearch on this subject.…”
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Aproximación al ciberactivismo feminista en Latinoamérica en el siglo XXI by Pila Guzmán, Paola Viviana, Estrada Esparza, Olga Nelly

“…Based on a first theoretical approach to cyberactivism, the differences between the concepts of feminist cyberactivism and cyberfeminism were analyzed. From this point, the historical connections were located between this digital and network activism and the contemporary feminist movement. …”
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Liderazgo Creativo en Empresas de Diseño Gráfico by Delgado Cantú, Verónica Lizett

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¿Qué dice la literatura sobre las Revoluciones de Color? Aciertos y Desafíos by Rodriguez Rodriguez, Angelica

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