Incidence of digital platforms on customer loyalty in restaurants in Lima
The research objective was “To determine the critical factors of the use of digital platforms that affect customer loyalty of companies in the gastronomy sector in Lima, Peru.” The research was conducted by the scientific method, the approach was quantitative, the level was explanatory, and the desi...
| Autores principales: | , , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2024
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| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/971 |