Las redes sociales como estrategia de marketing digital en las pymes desde la perspectiva de los pequeños empresarios
Digital marketing has changed the way in which organizations get to know their customers in a more economicalway compared to traditional marketing. This project aimsto identify if small entrepreneurs take advantage of thebenefits provided by social networks for small and medium enterprises (SMEs) as...
| Autores principales: | , , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2019
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| Materias: | |
| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/843 |