Marketing digital versus medios de divulgación convencionales en el área metropolitana de Monterrey
The present investigation focuses on comparing the efficiency of digital marketing with respect to conventional media in the metropolitan area of Monterrey N.L. Mexico. Currently, marketing plays a very important role in the development and growth of companies worldwide, so that there are different...
| Autores principales: | , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2019
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| Materias: | |
| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/760 |