Factores psicosociológicos que influyen en la intención de compra de productos extranjeros en los consumidores mexicanos
The objective of this research is to identify the psychosociological factors that positively influence the intention to purchase foreign products, in order to check in future studies whether the relationship between variables is significant in a Mexican sample. 24 articles were selected in total for...
| Autores principales: | , , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Universidad Autónoma de Nuevo León
2020
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| Materias: | |
| Acceso en línea: | https://vinculategica.uanl.mx/index.php/v/article/view/587 |