After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns
The absence of gender bias in the media coverage of political campaigns is one of the elements of the much sought after political participation of women. In this respect, Mexico is an interesting case as its legal framework has transitioned in a few years to include a mandated parity principle. In t...
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Formato: | Artículo |
Lenguaje: | español |
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Universidad Autónoma de Nuevo León (UANL)
2019
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Acceso en línea: | https://rcp.uanl.mx/index.php/rcp/article/view/10 |
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author | Rodelo, Frida V. |
author_facet | Rodelo, Frida V. |
author_sort | Rodelo, Frida V. |
collection | Artículos de Revistas UANL |
description | The absence of gender bias in the media coverage of political campaigns is one of the elements of the much sought after political participation of women. In this respect, Mexico is an interesting case as its legal framework has transitioned in a few years to include a mandated parity principle. In this study, we examine the relationship between the volume of coverage and gender to determine if there were gender differences in the radio coverage of local elections in Mexico (2012-2015). Findings show lower average shares of coverage for women after the increase in female candidates mandated by the parity principle. Semi-structured interviews conducted with journalists and former candidates suggest that the gender bias may reflect adverse attitudes towards female newcomers benefitted by the parity law, and gender differences in campaign resources, candidate placement criteria, and candidates’ political experience. |
first_indexed | 2025-02-05T22:04:03Z |
format | Article |
id | rcp-article-10 |
institution | UANL |
language | spa |
last_indexed | 2025-02-05T22:04:03Z |
physical | Revista de Comunicación Política; Vol. 1 No. 1 (2019): Enero - Diciembre 2019; 75-94 Revista de Comunicación Política; Vol. 1 Núm. 1 (2019): Enero - Diciembre 2019; 75-94 2992-7714 |
publishDate | 2019 |
publisher | Universidad Autónoma de Nuevo León (UANL) |
record_format | ojs |
spelling | rcp-article-102024-10-24T23:41:21Z After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns Rodelo, Frida V. gender discrimination broadcasting programmes elections women in politics The absence of gender bias in the media coverage of political campaigns is one of the elements of the much sought after political participation of women. In this respect, Mexico is an interesting case as its legal framework has transitioned in a few years to include a mandated parity principle. In this study, we examine the relationship between the volume of coverage and gender to determine if there were gender differences in the radio coverage of local elections in Mexico (2012-2015). Findings show lower average shares of coverage for women after the increase in female candidates mandated by the parity principle. Semi-structured interviews conducted with journalists and former candidates suggest that the gender bias may reflect adverse attitudes towards female newcomers benefitted by the parity law, and gender differences in campaign resources, candidate placement criteria, and candidates’ political experience. Universidad Autónoma de Nuevo León (UANL) 2019-11-24 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://rcp.uanl.mx/index.php/rcp/article/view/10 Revista de Comunicación Política; Vol. 1 No. 1 (2019): Enero - Diciembre 2019; 75-94 Revista de Comunicación Política; Vol. 1 Núm. 1 (2019): Enero - Diciembre 2019; 75-94 2992-7714 spa https://rcp.uanl.mx/index.php/rcp/article/view/10/53 Derechos de autor 2019 Revista de Comunicación Política https://creativecommons.org/licenses/by/4.0 |
spellingShingle | gender discrimination broadcasting programmes elections women in politics Rodelo, Frida V. After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
thumbnail | https://rediab.uanl.mx/themes/sandal5/images/article.gif |
title | After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
title_full | After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
title_fullStr | After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
title_full_unstemmed | After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
title_short | After parity. A mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
title_sort | after parity a mixed methods study on gender bias in the volume of media coverage of electoral campaigns |
topic | gender discrimination broadcasting programmes elections women in politics |
topic_facet | gender discrimination broadcasting programmes elections women in politics |
url | https://rcp.uanl.mx/index.php/rcp/article/view/10 |
work_keys_str_mv | AT rodelofridav afterparityamixedmethodsstudyongenderbiasinthevolumeofmediacoverageofelectoralcampaigns |