Strategic marketing plan for the positioning of the bios lab laboratory in LZC

Today all companies and businesses, however small they may be, need the development of a good marketing plan to obtain better results in their purposes. A road guide must be drawn up to serve as a reference when planning all the actions and strategies in these times that occurred during and after CO...

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Detalles Bibliográficos
Autores principales: Herrera Hernández, Nora Eloisa, Almanza Jiménez, Rebeca, Tapia Tapia, Alma Rosa
Formato: Artículo
Lenguaje:spa
Publicado: Universidad Autónoma de Nuevo León 2023
Materias:
Acceso en línea:https://mdi.uanl.mx/index.php/revista/article/view/304