Tendencias de cambio en las empresas informativas
The newspaper firms are submitted to a process of continuous change that affects to all the levels of the organization. In this research, by means of the employment of the methodology of the case study, a newspaper firm is analyzed and the large trends -that is experiencing the sector- are exposed.
| Autores principales: | , |
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| Formato: | Artículo |
| Lenguaje: | spa |
| Publicado: |
Departamento de Psicología y Comunicación de Texas A&M International University | Facultad de Ciencias de la Comunicación de la Universidad Autónoma de Nuevo León
2006
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| Acceso en línea: | https://gmjmexico.uanl.mx/index.php/GMJ_EI/article/view/109 |