Loss of sales due to incorrect forecasting of demand

The main objective is to gather and document the information about the solution process a Mexican company followed. The problem was the loss of sales due to a forecasting error in demand. The company determined a supposition of what they thought was the cause to their problem was forecasting error i...

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Bibliographic Details
Main Authors: Ríos Treviño, Andrea, Valdez Contreras, Sergio Alejandro
Format: Article
Language:English
Published: UANL. Facultad de Contaduría Publica y Administración 2014
Online Access:http://eprints.uanl.mx/17211/1/50.pdf