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Powerful Communication Style on Twitter: Effects on Credibility and Civic Participation

El presente trabajo tuvo como propósito examinar el efecto de dos estilos lingüísticos en mensajes de Twitter sobre su capacidad de atraer e involucrar a usuarios en actividades de participación cívica, entendida esta como la participación de ciudadanos en acciones de mejora comunitaria. A partir de...

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Bibliographic Details
Main Authors:	Alvídrez Villegas, José Salvador, Franco Rodríguez, Oziel
Format:	Article
Language:	English
Published:	2016
Online Access:	http://eprints.uanl.mx/14813/1/40.pdf

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