The cognitive processes preceding an organizational innovation: Implications for emerging economy contexts (Los procesos cognitivos que anteceden la innovación organizacional: implicaciones para contextos de economías emergentes)

Abstract. In hyper competitive environments, knowledge has turned to be the most valuable resource. However, a competitive advantage is achieved through the firm’s capability for assimilating and exploiting it with commercial purposes, as a product or process innovation. Therefore, the cognitive pr...

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Bibliographic Details
Main Author: Lira Arjona, Alfonso López
Format: Article
Language:Spanish / Castilian
Published: Facultad de Contaduría Pública y Administración U.A.N.L. 2012
Subjects:
Online Access:http://eprints.uanl.mx/12564/1/A2.pdf

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