The cognitive processes preceding an organizational innovation: Implications for emerging economy contexts (Los procesos cognitivos que anteceden la innovación organizacional: implicaciones para contextos de economías emergentes)
Abstract. In hyper competitive environments, knowledge has turned to be the most valuable resource. However, a competitive advantage is achieved through the firm’s capability for assimilating and exploiting it with commercial purposes, as a product or process innovation. Therefore, the cognitive pr...
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| Formato: | Artículo |
| Lenguaje: | Spanish / Castilian |
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Facultad de Contaduría Pública y Administración U.A.N.L.
2012
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| Acceso en línea: | http://eprints.uanl.mx/12564/1/A2.pdf |