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Rodríguez, Antonio J. De Araujo
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Concentración global del negocio de la publicidad. Los cuatro principales grupos: WPP, Omnicom Group, Interpublic y Publicis.
by
Reig, Ramón
,
Chávez, Rosalba Mancinas
,
Rodríguez, Antonio J. De Araujo
Published 2013
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Related Subjects
Interpublic
Omnicom Group
Publicis
WPP
advertising
concentración en medios de comunicación
media concentration
publicidad